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Showing posts from November, 2019

How Regional TV Channels are the Buzzword Today

If BARC data for 2019 is to be believed, the viewership for Hindi TV channels have only increased by 9% but Bhojpuri TV channels witnessed an increase in the viewership by 171% followed by Gujarati TV channels at 100%, Marathi by 72%, and Bangla by 39%. Need we say more? Regional channels are buzzword in the television industry today and are much more popular than their national counterparts. This clearly indicates that Indian audiences have taken the concept of content consumption in their native language seriously and religiously in a big way. Language bind people of a certain area like nothing and plays a key role in keeping people united and bond over same cultural values. Regional channels have played a paramount role in television industry in India since South India is a bigger market and penetrating that was what worked for most leading TV channels. Shunning the decade old ‘dub and broadcast policy’, regional channels understood that there’s much more to offer

Comedy Shows - Most Loved Comic Characters Ever on Indian Television

Though there have been a whole horde of comedy shows (and still do) on Indian television with each having its own format, characters, and the level of jokes and punches. Each comedy shows or comedy web series gathers its own niche audience and impresses them. However, there are only a few comedy shows that has such iconic comic characters that stay in your memory with their exceptional performance, comic timings, and their ability to move someone to tears laughing watching their gig. Here are some of the most iconic comedy shows’ comic characters ever on Indian television that have managed to tickle our funny bones and almost made us die laughing: Musaddi Lal Tripathi (Office Office) Playing the character of a quintessential common man in 90’s hit comedy show ‘Office Office’, who has to grease the palm of Government officials to move his file forward, Pankaj Kapoor as Musaddi Lal totally nailed the portrayal.  Not just the entire nation empathised with his gig b

Why Do We Love Best Short Films & What Makes Them Awesome?

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Our love affair with the short films start right from the era of the motion pictures way back in 1890. The cinema has obviously changed and evolved since then and it’s for the better only. Audiences still love the cinematic leisure whether it’s a 3-hour long feature movie or a 10-minute best short film. People love watching the best short films because they fit in so well within their schedule. They’re on social media or the video streaming apps right from the moment they wake up in the morning till they sleep at night with their smartphones in hand, practically. Watching a short film is an art in itself. It’s really commendable and beautiful to watch an interesting story told in as less as 10 minutes without ever missing the essence and plot. To tell a gripping story in a short amount of time is indeed challenging for filmmakers and which is where the best of talent steps in. many of the big-time directors and large or small production houses have stepped into the r